Hungry Jack’s reveals next big move
Exclusive: Australia's locally-owned burger brand, Hungry Jack's, is moving into the online food delivery world.
The burger chain has signed an exclusive partnership with Menulog, to offer customers the chance to have Hungry Jack's meals delivered to their homes.
Hungry Jack's' full range of famous burgers, meals, desserts and sides will be available for online ordering and delivery to Menulog's customer base of more than three million Australians.
From today, its fast food range will able to be delivered to more than 1600 suburbs.
The partnership follows Roy Morgan research findings from March this year that found more than 17 million Australians eat takeaway food and nearly a third of Australians eat Subway, Hungry Jack's or Domino's Pizza food in an average six months.
McDonald's remains the number one pick for fast food with 52.7 per cent, eating at or having McDonald's takeaway in an average six months, ahead of KFC on 40.8 per cent.
Subway attracted 30.8 per cent of people ahead of Hungry Jack's on 29 per cent and Domino's Pizza on 28.3 per cent.
Hungry Jack's CEO Adam Parkinson said the partnership with Menulog will significantly bolster the company's offering for customers.
"We've been serving our famous flame-grilled burgers to Australians for more than 45 years and, during this time, our business has continued to evolve to meet the needs of our valued customers," he said.
"Our partnership with Menulog recognises customer demand for delivery and will allow Australians to order Hungry Jack's from the comfort of their homes.
"We strive to work with the best suppliers and this extends to our delivery partners."
Mr Parkinson said customers can expect the same experience they receive in Hungry Jack's restaurants and drive-thrus.
Menulog Commercial Director Rory Murphy said the new partnership marks a step change in Menulog's offering of national brands, as the business continues to expand.
"We're incredibly excited to officially announce our partnership with Hungry Jacks and to be able to offer the first-ever exclusive national deliveries from one of Australia's most-loved burger brands," he said.
"We're looking forward to welcoming more than 90 Hungry Jack's restaurants to Menulog in the coming months and providing leading delivery solutions via our recently launched Menulog Delivery Service.
"Having launched our Delivery Service earlier this year, our new partnership with Hungry Jack's is testament to its success and marks exciting times ahead for the Menulog business," Mr Murphy added.
Menulog delivery adds to existing ordering options available via the 'My HJ's App', including Skip the Queue and Quick Re-Order functionality.
Hungry Jack's partnership with Menulog comes weeks after KFC also signed a nationwide partnership with the online delivery service.