James Fletcher and Emily Holden offering cherry taste testing at Andersson's Fruit Market.
James Fletcher and Emily Holden offering cherry taste testing at Andersson's Fruit Market. Claudia Williams

Shop local to cherry pick seasonal produce

FOR 100 days a year cherries are in season and South Burnett residents are being encouraged to make the most it.

Customers at Andersson's Fruit Market in Kingaroy will be getting a good deal this summer with cherries going for $12.99/kg.

The same cherries, from Young NSW, are selling in Brisbane for $34.

The cherry season runs from November through to February and at Andersson's Fruit Market on Monday locals had an opportunity to taste the Young cherries on offer this season.

"People talk about this brand of cherry all the time, it is renowned to be the best, and here it is in Kingaroy in this shop, which is fantastic,” Mr Fletcher said.

"We are telling them to get them now when they are cheap and the price is really good.”

James Fletcher from the Brisbane Produce Market said the low price is a credit to Dan, from Andersson's, who travels to the city market for produce.

"Dan leaves at 3am in the morning and goes straight to market and brings back all the stock up to three times a week when it is busy,” Mr Fletcher said.

"He tastes, picks and chooses what he wants to bring back to the store and that is how much care and attention goes into it.

"It is the relationship that is built up at the market. Dan has been doing it for 30 years so he knows the wholesalers at the market and it is all about building the relationships so he can get a better deal.”

Mr Fletcher is part of the Your Local Fruit Shop program which works to promote buying from and supporting independent stores.

"It is about making everyone aware of what the independent retailers do on a daily basis,” he said.

"We bring awareness to the locals and all of our campaign is geared up to remind people that is a better choice to come and shop at your local fruit shop because your produce is fresher.”

To select the best fruit choose cherries with green stems attached.

The colour of the cherries will vary according to variety, however they should appear plump with shiny skin.

Once picked, cherries cease to ripen, so should be consumed within four days of purchase.

Store cherries, loosely packed, in an airtight container or plastic bag in the fridge.

South Burnett

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